Sayaji Hotels Unveils New Logo, New Hotels In Pipeline

Sayaji Hotels has a brand new identity as it seeks ot increase its footprint across India. The hotel chain has at least half a dozen new properties in the offing.

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By Sam
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Sayaji Kolhapur

Sayaji Hotel, Kolhapur

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Sayaji Hotels has announced the launch of its revamped logo as part of their brand entity. The updated logo  represents a fusion between tradition and innovation. With the core principles of the brand remaining unchanged, the brand identity has been refreshed to reflect its evolving nature.

Sayaji Hotel Logo
The New Logo of Sayaji Hotels

“Our logo, the face of our brand, has undergone a subtle yet significant transformation,” remarked Raoof Razak Dhanani, Managing Director of Sayaji Hotels Ltd. “While preserving the iconic elements that our guests recognize, the refreshed logo embodies a more contemporary and dynamic aesthetic.”

Raoof Dhanani Sayaji
Raoof Razak Dhanani, Managing Director, Sayaji Hotels

The revitalized logo features vibrant colours and refined lines, serving as a visual testament to the brand’s pursuit of excellence and innovation. Detailed enhancements include a gentle touch of green adorning the tree element, representing growth, vitality, and the group’s unwavering commitment to sustainability and environmental stewardship. Complementing this is a delicate peach line that accentuates the logo’s horizontal aspect, infusing a sense of warmth, elegance, and modernity into the brand.

Sayaji Indore
Sayaji Hotel, Indore

“The amalgamation of green and peach hues in the logo encapsulates the delicate balance between tradition and innovation, authenticity, and creativity,” shared Saba Dhanani, Director of Marketing & Communications at Sayaji Hotels Ltd. “It creates a visual identity that is both timeless and contemporary and represents our commitment to staying ahead of the curve in an ever-evolving industry, resonating with guests and stakeholders alike.”

Saba Dhanani Sayaji
Saba Dhanani, Marketing Director, Sayaji Hotels

The revitalized visual identity serves as a beacon of the brand’s evolution. With the launch of its upgraded brand entity, Sayaji Hotels reaffirms its commitment to delivering unparalleled experiences while embracing change and innovation.

New Hotels Soon

Sayaji Hotels has around 20 hotels and many new hotels are in the pipeline. New hotels are coming up in Shirval, Lonavala, Vizag, Udaipur, Chakan Talegao and Satara. 

 

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